eCommerce Solutions for B2B, B2C, and CPG Businesses

From storefront design to ERP-connected operations, we deliver scalable, high-performance eCommerce experiences.

Start with the Right eCommerce Foundation

Whether you're revamping an outdated site or migrating to a new platform like BigCommerce or Shopify, Strabo guides B2B, B2C, and hybrid businesses through every step of their eCommerce implementation and Dynamics 365 integration.

eCommerce Solutions

What Can Strabo Do for Your eCommerce Site?

Strabo works directly with clients to build modern, high-performing eCommerce experiences tailored to your business goals from design to deployment.

Custom eCommerce Solutions

Strabo builds tailored eCommerce solutions for businesses of all sizes, designing every aspect of your site to reflect your brand, showcase your products, and convert your target audience.

SEO Optimization

Strabo builds eCommerce sites with SEO best practices baked in including optimized URLs, page speed improvements, schema markup, and user-generated reviews to improve visibility and drive organic traffic.

Responsive Design

Every site Strabo builds is fully responsive and optimized for a seamless experience across desktop, tablet, and mobile devices.

Secure Payment Gateway

Strabo helps you identify and implement the right secure payment gateway to protect your customers' data and streamline checkout.

UAT (User Acceptance Testing)

Strabo manages a thorough UAT process to catch issues before launch. Ensuring your eCommerce site meets user expectations and is ready to perform from day one.

Support and Maintenance

Strabo provides ongoing support, updates, and maintenance to keep your site secure, current, and running at peak performance.

B2B and B2C Expertise

Strabo serves manufacturers, distributors, and retailers across a wide range of catalog sizes, from a handful of SKUs to over 1.3 million parts.

Strabo Partners BigCommerce Connector to Dynamics 365 F&SCM

Strabo's BigCommerce Connector integrates your online store with Microsoft Dynamics 365 F&SCM automating order processing, inventory sync, and financial reporting in real time.

Strabo Partners Shopify Connector to Dynamics 365 F&SCM

Strabo's Shopify Connector syncs your Shopify store with Dynamics 365 F&SCM streamlining orders, inventory, and customer data with minimal manual effort.

Product Desk

Product Desk is Strabo's Product Information Management (PIM) system built to manage product data, digital assets, and fitment information, including Year, Make, Model search for automotive eCommerce.

ACES & PIES Monthly Data Updates

ACES manages vehicle fitment for light, medium, heavy-duty, and powersports vehicles. PIES manages product information including pricing, attributes, and digital assets. Strabo can build these files from scratch, update existing files, or convert data into a format ready for your site or reseller distribution.

VCdb Validation

Strabo can load the VCdb into Product Desk to validate fitment rules and ACES files or support custom vehicle databases for businesses operating outside AutoCare standards.

The Right Platform

Choosing the Right Platform

One of the most crucial steps in your eCommerce journey is choosing the right platform. Strabo is a strategic partner with BigCommerce and Shopify giving you the best overall experience and a scalable foundation for your store.

BigCommerce

BigCommerce is a leading cloud-based eCommerce platform offering robust enterprise level functionality surrounded by a strong app ecosystem. A major differentiator for BigCommerce over many of its competitors is the strength in the API toolset. With BigCommerce Enterprise, automotive eCommerce customers are able to add their entire catalog of car parts with speed and accuracy. Many BigCommerce customers in the automotive industry have very large SKU counts that are handled with ease.

BigCommerce has strengths in both B2B and B2C spaces. The robust B2B functionality allows for complex pricing to be addressed with ease, handling wholesaler, MAP pricing, or jobber. BigCommerce offers multistore front solutions for different brands and different user experiences as necessary. In addition to these great features, BigCommerce offers "Buy Online, Pickup In Store" functionality to give the customer even greater flexibility to buy online and pickup offline.

Shopify

There are many e-commerce platforms to choose from, but Shopify is one of the best and most customizable out there. Here are a few reasons why:

It's easy to use, even if you don't have a lot of technical knowledge. Shopify's easy-to-use interface and drag and drop functionality make it a breeze to set up your e-commerce store.
Shopify has a wide selection of beautiful and customizable themes, so you can create a visually appealing storefront that showcases your brand.
This storefront's customer support is top-notch, providing you with all the support you need throughout the process. Shopify is the perfect platform for building your online empire, whether you are just getting started or you have a well-established business.

Customer & Partner Portals

Self-Service Portals Designed for How B2B Buyers Actually Work

Strabo builds secure, ERP-connected customer and partner portals that extend your eCommerce platform beyond basic online ordering. These portals give customers, distributors, and internal teams direct access to the information and tools they need without relying on emails, spreadsheets, or manual support.

These portals are especially valuable for manufacturers, distributors, and food & beverage businesses where repeat ordering, contract pricing, and account-level controls are critical. Strabo implements portals using platforms like BigCommerce B2B, ensuring portal data stays aligned with Microsoft Dynamics 365 for accurate pricing, inventory, and customer records.

Customer-specific pricing & catalogs

Order history & shipment tracking

Invoice access & online payments

Quote requests & approvals

FAQ

Strabo eCommerce FAQs

Everything you need to know about eCommerce with Strabo Partners. Need more help? Call us at (720) 408-4254 or contact us today.

Does Strabo Partners redesign existing websites or create new ones?

Both! Strabo is happy to assist with a redesign of your current site. We can also help with platform migration or building a new site from scratch.

What is responsive web design and is this something Strabo Partners can accomplish?

Responsive web design is a way of designing a website that adapts to the size of the screen on which it is displayed. Strabo Partners has extensive experience with creating mobile friendly websites. We've helped many businesses step into the mobile friendly era, we can help you too!

What platforms does Strabo work with?

Strabo is partnered with leading eCommerce platforms:

BigCommerce
Shopify

Can I update the website myself?

Absolutely! Strabo Partners works diligently to create easy to manage, user friendly sites. Our goal is to give you the tools you need to succeed, this includes comprehensive training and documentation for website management.

What is Strabo's design process?

Strabo Partners is flexible in its process to fit our clients' needs. With that said, we usually follow a similar process:

Speak with clients to define any issues and determine needs for new site
Specify requirements and research solutions
Develop mobile and desktop mocks
Build site in desired platform based on approved mock
UAT testing and training
Site go live
Ongoing maintenance and support

CMS? What is it and why do I need one?

A CMS, or content management system, is a system that allows for the management and modification of a website without the need for any technical or coding knowledge. A CMS is great for scaling a website with simplified and centralized content management, improved collaboration, SEO-friendly structures, and regular security updates.

Can Strabo build customer self-service portals as part of an eCommerce site?

Yes. Strabo designs and implements customer and partner portals that extend your eCommerce site beyond storefront shopping. These portals can support self-service ordering, order history, invoices, account management, saved shopping lists, and role-based access, especially for B2B and distributor-focused businesses.

Will an eCommerce portal integrate with our ERP and back-office systems?

Absolutely. Strabo specializes in ERP-connected eCommerce and portals. We integrate portals with systems like Microsoft Dynamics 365 to sync inventory, pricing, customers, orders, and financial data eliminating manual processes and keeping your data consistent across platforms.

Let’s Build an eCommerce Experience That Works With Your Business

Talk with our team about platforms, portals, ERP integration, and the right foundation for long‑term growth.

eCommerce Insights

Guidance on Building & Growing Your Storefront

Practical takes on eCommerce platforms, design, and connecting your storefront to Dynamics 365.

How Many People Does It Take to Place One eCommerce Order?

How Many People Does It Take to Place One eCommerce Order? September 30, 2026 By: Tiffany Hindman Summary: How many people does it take to place one eCommerce order? Often more than you’d expect. Sales, customer service, inventory, warehouse, accounting,